Organization decides to support distributed campaigning
After their custom-branded instance is live, the organization publicizes their new ControlShift site via email, social media, and direct outreach.
Supporters create campaigns
The organization’s supporters come to the platform to create local or national campaigns on the issues they care about.
Staff members moderate and support campaigns
Organization staff members review and approve campaigns and, if necessary, reach out to campaign leaders to offer tips and coaching.
Campaign creators have access to a suite of tools
Campaign leaders use ControlShift to recruit support for their campaign, communicate with supporters, and organize escalating tactics like in-person events and petition deliveries.
Successful campaigns are a model for future leaders
The campaign is a success! The organization shares the story of the winning campaign to encourage others, and continues working with newly-empowered supporter leaders.
