Member Created Campaigns
The ControlShift platform includes a variety of features that allow your supporters to start, run, and win their own campaigns, with support from your organization. We built this toolset to be extremely easy to use, even for people without previous organizing experience.
Members Run Their Campaigns
- Quickly create their own petitions and share them with potential supporters by email or through Facebook and Twitter.
- Share their reasons for signing a petition.
- Add updates to the petition page as the campaign progresses.
- Directly message supporters who have signed the petition.
- Collect signatures offline.
- Host campaign events.
- Print and deliver signatures to decision makers.
Organizations Manage Their Networks
- Review and moderate all petitions posted on the platform.
- Approve messages sent from petition creators to signers.
- Integrate with your CRM and opt new supporters in to your email list.
- Set default copy and custom tips to help your members be more effective.
- Configure template campaigns and efforts that let members become leaders in strategic, multi-pronged campaigns.
- Partner with like-minded organizations to run campaigns and grow your supporter lists.
Distributed campaigns can work in several ways:
Supporters organically create their own campaigns on issues that matter in their communities.
Your organization closely monitors those campaigns and offers additional support on ones that match your priorities. 38 Degrees has had great success with this model.
Your organization can specifically recruit local leaders for campaigns — building leadership and lending legitimacy to your efforts.
In addition to allowing users to create their own petitions, the team that works on Auburn Seminary’s Groundswell will recruit leaders to run campaigns on particularly salient issues. This method allows your organization to respond quickly to important issues, while nurturing the leadership abilities of your supporters.
Some campaigns look very similar but have lots of different targets.
You can enable your members to lead these kinds of “wildfire campaigns” — for example, asking every university board of trustees to divest from fossil fuel holdings, or demanding a minimum wage increase from every city in the country. Your organization can offer common campaign toolkits, talking points, and success stories to inspire your member leaders.
